As Connie Reece (@conniereece on Twitter) will tell you, microblogging (twitter specifically) isn't just some irrelevant, superficial chatting service. The Home Depot (@thehomedepot) is using it to coordinate Gustav preparation and information.
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Thanks for the info about @HomeDepot and Gustav. Andy Carvin (@andycarvin, natch) w/ NPR has also created a Ning community to track news and help coordinate response: http://gustav08.ning.com/
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